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Reaching Your Goals

When people set goals, they typically have a vision of what they want: to earn a million dollars, to lose a certain amount of weight, to buy a certain car, or to go away on a certain holiday. Therefore, why do so many people struggle to reach their goals? Why do they work hard and fall short? Why do they lose motivation along the way?

One of my coaching clients, Adrian, worked with me to lose weight and to get in shape so that he could look good when he vacationed with his girlfriend for the first time. As we were going through our 90-day plans, we just weren’t finding the motivation for his goals.

One day, it dawned on Adrian why he wanted to achieve those goals. His “Why” wasn’t a holiday for him with his girlfriend. It went deeper than that. He was looking for increased self-confidence. This increase in self-confidence started out as a “Why” in one particular area (health), but Adrian soon saw that his self-confidence soared in every aspect of his life.

Now that Adrian has reached his weight goals, the challenge was to keep the weight off. Getting and reaching your goals is fantastic, but how do you sustain it? What steps do you take to keep you on track?

The answers lie in the underlying reason for the goal – the real motivation. You see, the goal itself isn’t the real motivation. Instead, we need to look at why people want to achieve those goals.

What are the underlying reasons – the “Why” – for setting particular goals? It’s the “Why” that motivates us and drives us. The “Why” gives us the strength and courage to persevere and overcome obstacles.

The “Why” is the bigger purpose, the larger reason behind goal setting. Why do you want to lose weight and to keep it off? Why do you want to look good for a wedding? Why do you want to achieve a certain salary? Why do you want to win a million dollars? What is that going to give you? How will it make you feel? Those reasons are fuel for your motivation, get you going and keep you interested.

When Adrian found out his real “Why”, he breezed his way through weight loss. And kept it OFF. His real “WHY” wasn’t a holiday. It was for his health. It was for his self-confidence.

Confidence is a very powerful motivator. Now that he was clear on his Why, motivation came easily to him. He knew what he had to do, and he did it cheerfully. He actually didn’t simply achieve his goal; he surpassed his goal. His weight goal was reached in week eight of a 12-week program and he couldn’t believe his results. Adrian was greatly overwhelmed and so happy with the whole process that he said, “It didn’t happen until I got my Why”. Adrian developed an “I can do it” attitude that has helped him become successful in business and his personal life!

The secret is – as you look at your goals, dig a little deeper. What is your Why? What’s your bigger picture? Why do you want to set and achieve those goals? What is your real motivation? Stop, think and listen to yourself.

YOUR ‘WHY’ SHOULD MAKE YOU FEEL ALIVE!

Your “Why” gets you excited and pumped up for the day. Your Why gets you on track and focused on activities that you need to do in order to achieve your goal. By reaching your goal, you will achieve your Why! And keeping your why in focus will help you keep your course.

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Your “Why” gets you excited and pumped up for the day. Your Why gets you on track and focused on activities that you need to do in order to achieve your goal. By reaching your goal, you will achieve your Why! And keeping your why in focus will help you keep your course.

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